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Published on 09-02-2011 07:01 AM
A national Australian-Lebanese group has called on New South Wales Maritime to change a jet ski safety awareness campaign, which it says discriminates against ethnic communities and encourages racial profiling.
As part of its Multicultural Jet Ski Safety Awareness campaign, the department hired Lebanese comedian Rob Shehadie as its frontman for a series of posters and a YouTube video.
The slogan "Tell your cousins in the dozens, tuk it easy on the water", has offended the United Australian Lebanese Movement.
Secretary General Labib Abraham says the campaign could have been done in a more tasteful manner.
"We would have preferred it to target all jet skiers as opposed to a segment within Australian society," he said.
"It's quite disheartening. Responsible government seeks harmony within society - not divisions. We shouldn't be appealing to the lesser fraction of our morality."
Co-owner of online jet ski site 4-TecForum, Dominic Favaloro, says jet skiers are not impressed either.
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